Lodging Franchise Review

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Econolodge Offers Low-Cost Way to Get Into Hotel Franchising

Not everyone can afford five-star luxury suites to spend their holidays. But that does not mean they should settle for dingy hotels that offer minimum facilities and services. In that case, what would be the best “choice” then? Econolodge, another winning brand from the stable of Choice Hotels International. Targeting the value-minded travelers, it is one of the largest economy chain-hotels of the United States. The concept is the second-largest brand of Choice group of hotels and presently there are more than 829 opened properties in US and over 44 in the rest of the world. Most of them are converted properties, showing how popular and financially rewarding it is to become an Econolodge franchisee!

The entry-cost for Econolodge is lowest in the lodging franchising segment. A typical hotel from this chain has minimum 40 rooms. Most of the properties are converted ones; but even building a new one is not a very costly affair. The design supplied by the franchisor is quite cost-effective and easy to build. As for training and other supports, the franchisor will provide you with the industry-best training of Choice Groups such as the CHA/CLM Management training, Be Our Best™ etc. Other effective supports include the web-based ChoiceADVANTAGE, which eliminates the requirement for installation in individual machines. Moreover, it will help the franchisees to synchronize rack-room inventory and rates, interact with credit-card processing services, in-room movies, electronic lock systems and hosts of other facilities. Econolodge is also set to be a part of Choice Privileges®, an award-winning loyalty program with over 6 million members!

Though economical, Econolodge offers an array of facilities and services to its guests. In US locations, the concept offers free of cost internet access and free viewing of premium television channels like HBO. Furthermore, special rooms for seniors as well as useful personal-care products such as shampoos and lotions are also available. All these offerings will make your hotel even more attractive to travelers looking for a budget holiday. Moreover, the hotels will also attract backpackers for the low-price and families for the clean and safe environment. Your staffs will be regularly evaluated by the franchisor to check whether they are offering proper services. Econolodge has also tied up with Proctor & Gamble and its Mr. Clean® brand in order to offer an effective housekeeping-certificate program. What’s more, the franchisor is all set to open around 400 properties in the coming years! So, are you willing to join this illustrious brand?

To know more, contact brandEXPANSION.

Lodging Franchise Concepts

• Choice Hotels International
• Clarion
• Clarion Collection
• Comfort Inn
• Comfort Suites
• Econo Lodge
• Mainstay Suites
• Quality Hotels
• Rodeway Inn
• Sleep Inn

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